Terms of Service

Effective September 16, 2026

Who we are

Step Toward AI is a trade name of Cinderborn Inc., a Texas corporation (“Step Toward AI,” “we,” “us”). If you see “Cinderborn Inc.” on a card or bank statement, that charge is from us.

Cinderborn Inc.
5301 Southwest Pkwy
Suite 400
Austin, TX 78735
Phone: 512-579-7126
Email: [email protected]

These terms cover your use of this website (the “Site”) and any service you buy from us. By using the Site or buying a service, you agree to them. If a signed proposal or statement of work says something different from these terms, the signed document wins for that engagement.

Our services

We provide AI vendor evaluation and implementation planning for businesses. What you buy is described on our product comparison page and in your proposal or order:

  • Starter kit: a set of digital templates and guides, plus one month of office hours.
  • STEP 1 · Searching: we turn your needs into written requirements, then narrow the market to tools that meet them.
  • STEP 2 · Trade Study: a scored analysis of the shortlist, with one recommendation.
  • Steps 1 + 2 bundle: STEP 1 and STEP 2 booked together as a pair.
  • STEP 3 · Execution: a roadmap to put the chosen tools in place, training for your team, and measurement of the results.
  • STEP 4 · Personalized AI Solutions: setup, integration, configuration and customization of your AI tools, and custom software or automation when nothing on the market fits your requirements.
  • Retainer: a monthly advisory service.

We don’t promise any particular business result, income or savings. Our deliverables are the reports, recommendations, plans and builds described in your proposal.

Payment

Unless your proposal says otherwise, fixed-price services are invoiced and paid in full before work begins. Hourly work, such as STEP 4, is billed as described in your proposal. The retainer is billed monthly in advance.

We accept ACH bank transfer and credit or debit card. ACH bank transfer has no fee. Card payments include a processing fee of up to 3%, shown on your invoice before you pay.

Prices are in US dollars and don’t include any taxes that may apply.

Refunds and cancellation

STEP 1, STEP 2, the steps 1 + 2 bundle, and STEP 4. Each of these starts with a requirements document: we take what you tell us in plain language and write it up as engineering requirements, and send it to you to approve. If you don’t feel it gives you complete clarity and a clear path forward, don’t approve it, and we’ll refund what you paid for that engagement, less any card processing fee. After you approve the requirements document, the engagement is not refundable.

STEP 3 · Execution. Not refundable once paid.

Retainer. The retainer has a three-month minimum. After that, you can cancel with 30 days’ written notice. Months already billed and the one-time setup fee are not refundable.

Starter kit. The starter kit is a digital product delivered right away, so it is not refundable once delivered.

How to ask for a refund or cancel. Email [email protected] from the address on your invoice. Approved refunds go back to the original payment method within 10 business days. Card processing fees are not refundable.

Questions and disputes

If you have a problem with a charge or a deliverable, please contact us first at [email protected] or 512-579-7126 . Most issues can be settled quickly that way.

These terms are governed by the laws of the State of Texas. Any legal action about them or our services will be brought in the state or federal courts in Travis County, Texas.

Using this website

The Site and everything on it belong to us or our licensors and are protected by copyright and trademark law. You may view and print pages for your own use. You may not copy, republish or sell material from the Site without our written permission.

The Site may link to websites run by others. We don’t control those sites and aren’t responsible for them.

Disclaimers

THE SITE AND ITS CONTENT ARE PROVIDED “AS IS,” WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR PURPOSE, EXCEPT AS STATED IN YOUR SIGNED PROPOSAL.

Articles and other content on the Site are general information. They are not legal, tax, accounting or investment advice.

Limitation of liability

TO THE FULLEST EXTENT THE LAW ALLOWS, WE ARE NOT LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL OR CONSEQUENTIAL DAMAGES ARISING FROM YOUR USE OF THE SITE OR OUR SERVICES. OUR TOTAL LIABILITY FOR ANY ENGAGEMENT IS LIMITED TO THE AMOUNT YOU PAID US FOR THAT ENGAGEMENT. SOME STATES DON’T ALLOW THESE LIMITS, SO THEY MAY NOT APPLY TO YOU.

Indemnity

You agree to defend and hold Cinderborn Inc. and its officers and employees harmless from claims that arise from your breach of these terms or your misuse of the Site.

If you believe material on the Site infringes your copyright, send a notice that meets the requirements of the Digital Millennium Copyright Act to [email protected] .

Other

If any part of these terms can’t be enforced, the rest still applies. We may update these terms by posting a new version on this page with a new effective date. The version in effect when you bought a service applies to that purchase.